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School Project // Jan to Apr 2017

NOSTALGIA

怀念 (huái niàn) is a four-part installment that is aimed at Singaporean youths today to illustrate the importance of cherishing traditions and culture. The idea originated from the lack of tradition existing in modern-day Singapore, as youths begin to forgo their roots and lean more towards the western culture. To them, the western world provides a “cooler” and “modern” alternative as opposed to their Asian traditions and customs. 

Preamble

This series is based on Madison’s (the protagonist) point of view as she embarks on motherhood. She began the documentation and narrative of 怀念 when she first discovered photos of her mother, Natasha.

On the day she gave birth to her daughter, Sadie, Madison received an unexpected letter and an object from her late mother. This carried on for eight years – reflecting the amount of time Madison had with her mother, before the latter’s untimely death. These annual letters act as a guide for Madison through the first eight years of raising Sadie. 

Upon receiving these letters and objects from her past, each with an inherent sentimental value attached, Madison begins to pen down her thoughts in her diary. In each entry, she reflects on the words of the mother she once had, reliving her childhood and the traditions she has since forgotten, in hopes of passing them to her newborn daughter.

Nostalgia: Project
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PICTURES OF MUM

NOSTALGIA: PAST

For this project, my group mate and I had to come up with a compendium, with 6 fashion images each. We decided to photograph the protagonist's mum's life, to show the past and the present. 

Photographing the past, my aim was to evoke the nostalgic feeling with the treatment of the photos. 

Nostalgia: Headliner
Nostalgia: Selected Work
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COMPENDIUM

怀念

With many brain-fried moments and last minute changes, we still manage to turn up a very good final product that we are very proud of. 

Content-heavy, it allows one to be immersed into the story and the understanding the importance of your own culture and roots.

Nostalgia: Headliner
Nostalgia: Selected Work
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HEAD OVER TO HUAINIAN.SQUARESPACE.COM FOR THE FULL COMPENDIUM

Nostalgia: Headliner
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